Online Appointments

Our Store

Michigan's Largest Bridal Gown Selection

Bella Rose Bridal Boutique is a full service bridal salon located in Shelby Township, MI. We carry Michigans largest selection of designer wedding gowns,  bridesmaids dresses, tuxedos, and bridal accessories. Our showroom has over 400 floor samples of the current wedding gown styles from todays top designers in bridal fashion. Accessorize your look from our collection of 1000s of bridal accessories. We have everything from: veils, tiaras, hair combs, headbands, earrings, bracelets, necklaces, bridal belts & sashes, and much more.

Private Viewing Areas

We have several  private viewing areas for your family & friends to participate in that Say Yes To The Dress experience. Your appointment reserves a viewing area as well as one of our Bridal Consultants who will act as your personal stylist to help you find exactly what you're looking for. We are an absolutely ZERO pressure store. We treat everyone the same regardless of their budget and believe that every bride deserves a special experience with her party. At Bella Rose we litterally put The Bride on a pedestal.

Family Owned & Operated

Bella Rose Bridal Boutique is a family owned & operated local business that has been in the same location in Shelby Township, MI since 2009. Owners, Michelle Sims & Brittany Amalio have over 40 years collective experience in the bridal fashion industry. With 1000s of satisfied customers over many years Bella Rose Bridal has set the standard for what a bridal salon SHOULD be. Come in and see for yourself!

Hours Of Operation

To Better Service our Customers

Appointments will DEFINITELY be more convenient and may save you a long wait. Many people call ahead sometimes weeks in advance! Therefore we want to make sure we have room available for you and your party as well.  We really appreciate all our customers and want to give you all the attention you deserve. Please call ahead and scedule an appointment so we can provide you with the best possible service. 

Bella Rose Bridal Boutique

48921 Hayes Rd, Macomb, Michigan 48315 United States



Mon & Thur: 11am - 8pm

Tue, Wed, Fri: 11am-6pm 

Sat: 10am-5pm (By Appointment)

Sunday: Closed

Drop us a line!


On The Runway!

Bella Rose at The Palace Of Auburn Hills Bridal Celebrations Fashion Show. 

All Around town

Fashion Shows

Bella Rose Bridal is recognized as the areas leading authority on the world of Bridal Fashion, bringing the latest styles from todays top designers to runways all over the Metro Detroit area. There's always a show coiming up so check our Facebook page for upcoming events.

Bridal Expos

Bella Rose keeps in touch with the community it serves by attending as many as a dozen local bridal expos a year. This constant interaction allows us to know exactly what our customers are looking for in wedding attire and relay that back to our designers.

In Store Events

We have several designer Trunk Shows each year. Actual designers from todays top bridal fashion houses fly in to spend the weekend at our store. They bring with them their latest collection of gowns & accessories for our customers. Usually before they are available elsewhere.